These are the names I hear around the office. It makes sense to me to share this jargon with all of you so we can abbreviate clearly. 
2011
Hierarchical Temporal Memory (HTM) Whitepaper (obsolete)
Original “White Paper”
2015
Why Neurons Have Thousands of Synapses, A Theory of Sequence Memory in Neocortex
“Neuron Paper”
2016
A Theory of How Columns in the Neocortex Enable Learning the Structure of the World
“Columns Paper”
2018
Locations in the Neocortex: A Theory of Sensorimotor Object Recognition Using Cortical Grid Cells
“Columns Plus Paper”
A Framework for Intelligence and Cortical Function Based on Grid Cells in the Neocortex
“Framework Paper”